Insights & Guides
Expert strategies for lead generation, conversion optimization, and performance marketing.

Inside Rocket Mortgage’s Lead Funnel: How They Turn Clicks Into High-Intent Mortgage Leads
When it comes to lead generation in the mortgage industry, Rocket Mortgage is a company that we can learn from, whether you’re a lead generator selling ...
Stop Paying for Bad Leads: How Real-Time Verification Saves You Money
Learn how real-time email and phone verification can cut your bad lead rate by 85% and dramatically improve your ROI.
The Complete Guide to Webhook-Based Lead Distribution
How to set up reliable, real-time lead delivery using webhooks — from basic CRM integrations to complex ping tree routing.
How LeadZolo Captures Hundreds of Thousands of Qualified Leads with Smarter Funnels
LeadZolo scaled to hundreds of thousands of leads using LeadCapture's data-enriched funnels with property data, address autocomplete, and TCPA compliance.

LeadProsper Integration Guide for Automated Lead Distribution from Your Lead Funnels
If you’re selling leads, getting those leads to your buyers quickly and efficiently is everything. The challenge? Most tech stacks are messy, forms brea...

LeadCapture.io Integrates With Phonexa to Make Capturing and Distributing Leads Seamless
We built LeadCapture.io because lead gen pros, lead sellers, and performance marketers needed a purpose-built solution to capture compliant, high-intent...
How SharpeMarketing Drives +12% Call-In Rates with High-Intent Insurance Leads
By combining LeadCapture funnels with dynamic agent-specific thank-you pages, SharpeMarketing turned outbound leads into inbound calls.

Inside Ethos’s Psychology-Charged Lead Funnel That Turns Clicks Into Qualified Life Insurance Leads
Welcome back to another edition of the Lead Capture Blueprint, where we dive into real-world examples from the trenches of the lead gen world, to see wh...

From Click to Qualified Lead: Breaking Down Solar Energy World’s Lead Form & Landing Page
This week, I’m diving into part of Solar Energy World‘s amazing inbound lead gen strategy, specifically their lead form and landing page, to show what’s...

How to Easily Setup ActiveProspect TrustedForm & Auto Retain on Your LeadCapture Form
ActiveProspect TrustedForm is one of the most important tools in a lead generator’s tech stack when it comes to generating TCPA compliant leads. An...

How to Block Lead Form Submissions by IP Address (Free Tool)
If there’s one thing I’ve learned from building LeadCapture.io and working with lead sellers and agencies every day, it’s this:

The Lead Qualification Trifecta (Plus 15-Point Checklist for Lead Generators & Lead Sellers)
Welcome to the LeadCapture Blueprint. This is where I share raw, no-fluff, and tactical lead gen insights pulled straight from what’s working at LeadCap...