Insights & Guides
Expert strategies for lead generation, conversion optimization, and performance marketing.
The ONE thing that matters most when it comes to conversions
What’s the key to skyrocketing your form’s conversion rates?

How Much to Charge Per Lead (Numbers & Calculator Inside)
One of the biggest challenges in pay-per-lead (PPL) marketing is finding the right price to charge your prospects.
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7 Best Lead Magnet Landing Pages [With Examples]
Creating a lead magnet landing page is easy.

How to Capture Mortgage Leads like Zillow With a Home Valuation Landing Page
Zillow has carved a name in the real estate industry.

5 Best B2B Lead Magnets That Are Actually Working Right Now
Lead magnets do three essential things for B2B businesses: capture attention, turn interest into action, and pave the way for long-term relationships.
Get More Qualified Solar Leads: 9 Conversion Boosting Tweaks for Your Forms
Your solar forms hold incredible potential when it comes to capturing high-quality leads from your website.
Case Study: How We Doubled Leads With Content Upgrades (Plus Ultimate Guide)
Content upgrades are like a cheat code for turning casual blog readers into email leads.

How to Create a Multi Step Form With a Progress Bar (And a Conversion Crushing Mistake to Avoid)
In this post, I’m going to show you exactly how to create a multi-step form with a progress bar, like this 👇

7 Ways to Prevent Form Spam In Your LeadGen Forms
Are you sick and tired of that never-ending game of whack-a-mole with form spam and bot submissions?

Building High Converting Surveys and Multi Step Forms for Go High Level for Lead Generation
If you’re looking to take your GoHighLevel funnels to new heights with surveys and multi-step forms then you’re in the right place.

How to Create a Multi Step Form: 4 Best Methods
So you’re on a mission to craft a multi-step form, huh? Well, good news! You’ve landed in just the right place.

6 Proven Lead Generation Quiz Templates That Capture Leads with Serious Intent
A lead generation quiz is your secret weapon for not only converting visitors into leads, but also turning them into highly qualified leads.