For real estate brokerages and teams

Seller and buyer leads for every agent.

Your brokerage already brings in leads and routes them to agents. Now every agent can capture their own too, with an on-brand, compliant funnel you set up once. Leads arrive verified, with property data from the address.

  • Co-branded portal with your logo and your web address
  • Each agent sees only their own leads
  • Property data pulled from the address
  • You choose who pays: the brokerage, the agent, or both

Individual agent? You do not need a demo. Start on the Agent / Rep plan.

homes.harborrealty.com/sarah-mitchell
Harbor Realty Groupbrokerage logo
Sarah, Your Local Real Estate Agent
What's your home worth today?
Free home value estimate. Just a few quick questions.
What type of home do you have?
Single family
Condo
Townhouse
Multi-family
Your logo on every agent's funnel. Their name and photo.
The opportunity

Help your agents capture their own leads.

Your brokerage is great at generating leads and routing them to agents. The next opportunity is everything agents can bring in on their own: their sphere, open houses, yard signs, social posts. What they need is an easy way to run pages that look like your brokerage and stay compliant. LeadCapture fills that gap. You set up the funnel once, and every agent gets their own version, ready to share.

One approved funnel

Your design, your copy, and your disclosures, the same on every agent's page.

Their own workspace

Each agent gets a private workspace with their own link, their own leads, and their own follow-up.

You see the whole team

The admin view shows every workspace's leads and funnels, so nothing gets lost when an agent leaves.

How it works for a brokerage

1

Build one branded funnel.

Start from a home value, cash offer, or first-time buyer template, or let AI draft one from your website. Add your logo, colors, and disclosures.

2

Clone it into every agent's workspace.

Each agent clones the funnel into their own workspace in one click. Their name and photo go on it, and they have their own link to share.

3

Each agent captures their own enriched leads.

Leads land in the agent's workspace, checked, scored, and enriched with property data. Agents see only their own leads. You see every workspace.

The brokerage funnel

Your funnel, on your brokerage site.

Run your own branded form or funnel on your brokerage website or landing page. Leads come in verified and enriched, and go to the right agent's workspace, based on rules you set.

  • Lives on your own web address
  • Your logo, colors, and disclosures
  • Leads routed to agent workspaces
  • Admins see every lead across the brokerage
harborrealty.com/home-value
Harbor Realty Groupbrokerage logo
What's your home worth?
A free estimate from your local team.
What are you planning?
Sell soon
Just curious
Buy and sell
Cash offer
brokerage funnel on your site
Routed by your rules
Agent workspaces
SM
Sarah Mitchell
Sarah's workspace
+5 new
LO
Luis Ortega
Luis's workspace
+3 new
AC
Amy Chen
Amy's workspace
+4 new
Sample data. Routing rules set by the brokerage.
Brokerage template
Home Value Funnel
Harbor Realty Group
Logo and colors
Approved copy
Consent language
Clone to my workspace
One click
homes.harborrealty.com/luis-ortega
Harbor Realty Groupbrokerage logo
Luis, Your Local Real Estate Agent
What's your home worth today?
Free home value estimate.
What type of home do you have?
Single family
Condo
Townhouse
Multi-family
Sample agent. Brokerage logo and colors carried over.
The agent funnel

Agents clone it in one click.

Once an agent joins, they clone your brokerage's funnel into their own workspace in one click. It keeps your branding and disclosures and adds the agent's name and photo. They share their own link, on signs, flyers, and social, and those leads go straight to them.

  • Your brokerage logo stays on every page
  • The agent's name and photo, so sellers know who will call
  • Their own link and QR code, their own leads
  • Update the brokerage template and roll it out again
Property data enrichment

Seller, buyer, and home value funnels.

Spin up a funnel for each kind of lead on your brand and clone it to your agents. Seller leads arrive with property data pulled from the address, so your agents know the home before they call.

How data enrichment works

Verified at capture

Every lead checked before it reaches an agent.

Bad leads waste agent time. LeadCapture checks each lead while the visitor is still on the page.

  • Email verification
    Catches typos and fake addresses in real time.
  • Phone line type
    Mobile, landline, or VoIP. Flags prepaid and litigator-risk numbers.
  • TCPA consent
    Your consent language stored with every lead. TrustedForm and Jornaya supported.
  • Contact score, 0 to 100
    So agents know who to call first.
  • Skip tracing
    Find more phones and emails for a property address.

Verification, enrichment, and skip tracing run on credits. Brokerage plans include free verification credits for your team.

New lead
Karen Brooks
(503) 555-0172
93
Contact score
EmailVerified
PhoneValid, mobile
TCPA consentCaptured
Prepaid / litigatorClear
Property enrichment
Lead typeHome value
Est. market value$455,000
Ownership length9 years
Est. equity$238,000
Example lead. Verification and enrichment use credits.

You decide who pays.

Roll it out the way your brokerage already works.

The brokerage pays

Sponsor every workspace and roll LeadCapture out to your whole team.

The agent pays

Agents subscribe on their own card. You still control the brand and the funnel.

Mix it up

Cover your top producers and let everyone else self-serve.

Agent leads never draw from the brokerage's pool.

Brokerage pricing

Priced to your team and lead volume, quoted after a 20-minute demo.

Whole-team pricing, quoted after a demo

Brokerage

For agencies and brokerages rolling out to a team of agents.

Custom
Sized to your team and lead volume
  • Run your own brokerage lead gen in the same account
  • Free lead verification credits for your team, set with your quote
  • Co-branded portal with your logo and your web address
  • One workspace per agent
  • Choose who pays: the brokerage, the agent, or both
  • Template library your agents copy from
  • Agent leads never draw from the brokerage's pool
  • Admin view of every workspace's leads and funnels
  • Setup done with you: portal, workspace rollout, funnel builds, CRM integrations
  • LeadResponse.ai included, monthly fee waived
  • AI assistant access (Claude, ChatGPT, any MCP client)
Book a brokerage demo20 minutes. Bring your current forms.
For individual agents

Agent / Rep

$99/month

Billed monthly, 7-day free trial

500 leads a month and 500 verification and property enrichment credits. Runs on its own or under your brokerage's portal.

Already on LeadCapture with your own account? It connects to a brokerage portal free.

Learn more about the Agent / Rep plan

Included, monthly fee waived

Every lead called in 60 seconds.

LeadResponse.ai is AI dialing with live transfer. It calls each new lead within 60 seconds, and when the lead picks up, it passes the live call to the agent. The monthly fee is waived on every LeadCapture plan. You pay only for usage.

1
Lead submits the funnel
Verified at capture
0:00
2
LeadResponse.ai calls
AI dialer calls the lead
0:45
3
Lead picks up
AI confirms interest
1:10
4
Live transfer to the agent
The agent takes the call
1:30
Illustrative timeline.
Book a demo

See it on your brand.

A 20-minute walkthrough of the portal, agent workspaces, who-pays billing, the template library, and the setup we do with you. Bring your current forms and we will show you what they look like migrated.

  • Co-branded portal with your logo and your web address
  • Free lead verification credits for the team
  • Setup and custom implementation included

Individual agent? You do not need a demo. Start on the Agent / Rep plan.

Real estate brokerage questions

What is a co-branded portal?

+

Your agents sign in to LeadCapture at your web address and see your logo. The funnels they share carry your brokerage's brand. LeadCapture runs underneath.

Can agents see each other's leads?

+

No. Each agent works in their own workspace and sees only their own leads. Brokerage admins can see every workspace's leads and funnels.

How do agents get their own funnel?

+

You build one approved funnel in the brokerage account. Each agent clones it into their own workspace in one click. It keeps your branding and disclosures and adds the agent's name and photo.

What property data comes with a seller lead?

+

From the address, property enrichment can add estimated market value, property type, owner info and ownership length, absentee owner status, open mortgage and estimated equity, and last sale, when available. Skip tracing can find more phones and emails. Both use credits.

Who pays, the brokerage or the agent?

+

Your choice, per workspace. The brokerage can sponsor every agent, agents can pay on their own card, or you can mix the two. Agent leads never draw from the brokerage's pool.

Do you handle real estate advertising rules?

+

LeadCapture is lead capture software. You control the page copy and disclosure blocks, so your brokerage adds its own required disclosures and reviews them with your broker of record or counsel. Your consent language is stored with every lead.

How much does it cost?

+

Brokerage pricing is quoted after a 20-minute demo and sized to your team and lead volume. Individual agents can start on the Agent / Rep plan at $99 a month with a 7-day free trial.

What does setup look like?

+

We do it with you: portal setup, agent workspace rollout, funnel builds from your current forms, and CRM integrations.

Seller and buyer leads for every agent.

Book a 20-minute demo. Bring your current forms.